Senior Manager Analytics


Job Description

Senior Manager Analytics

Holland | FMCG | €80-90k, travel allowance, bonus, benefits

The company:

World-class FMCG business based in Holland, using innovative digital solutions to help their business and brands grow.

The opportunity:

Become a strategic and influential partner, ensuring timely delivery of highly accurate data via analytics.
Identify media trends and generate foresights to transform media spend. You will become a key stakeholder in Driving Comms Excellence across the business, as well as build best in class media measurement and optimization solution.
Expert in data, analytics and digital measurement across the business, as well as staying current on emerging digital measurement tools, strategies and trends.
Key media lead in developing briefs and ensuring media measurement executions, with a key focus on digital measurement executions.
What you need:

Proven experience within analytics in agency and/or clientside (10-15 years approx.).
Previous use and knowledge of large scale brand and marketing research methods, having accurately provided solutions and recommendations to improve media and marketing effectiveness.
Ability to simplify and communicate business impact of data and digital metrics such as viewability.
Hands on experience with verification partners, ad serving, programmatic, publisher direct relationships, DMP strategy and development, CRM strategy and development, and other digital toolsets.
To function as a “go to” expert in one or several areas of analytics focus (paid, owned, earned, advanced analytics, ROI analyses, data driven communications).
International mobility, BA and/or MBA.